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📖 Read full article→Winners and losers of LeBron James' long free agency: Prediction markets cash in as NBA schedule makers wait - CBS Sports
Business and EconomyBy Brad Botkin7/23/20261 min read
The prediction markets and schedule makers are going crazy, for two very different reasons
✨ Key Highlights
- News broke on June 30 that LeBron James would not return to the Los Angeles Lakers, making him a free agent, and nearly a month later he still hasn't chosen a team or signaled when he will.
- The prolonged saga has kept the NBA near the top of the news cycle during a slow summer period, overshadowing the Kawhi Leonard investigation, which has a major trade on hold and could prove a bigger story if the Raptors miss out on him.
- Prediction markets have emerged as clear winners, with more than $210 million wagered on James' next team at Kalshi and just under $40 million at Polymarket, a total that keeps climbing as his decision drags on.
- The Miami Heat's social media team accidentally posted a scheduled introductory press conference video on their YouTube channel, dated July 27, which went viral and dramatically shifted the betting odds despite the team calling it a mistake.
- Before the leak, the Cleveland Cavaliers led at Kalshi with 38% of bets and Miami followed at 36%, but afterward Miami surged to a 49% favorite while Cleveland fell to 26%.
- The Golden State Warriors, who opened July as a 46% favorite to sign James, have faded to also-ran status with just 17% of wagers, illustrating how sharply sentiment has swung during the extended free agency.
News broke that LeBron James would not be returning to the Los Angeles Lakers on June 30. Effectively, he became a free agent that second, which means the race to obtain his services has been going o