‘I Loved Being That Girl’: Rosé Shares the Story Behind Her New Single, “New Trick” - Vogue

Rosé, the Blackpink member and solo star, is releasing a one-off single called "New Trick," which arrives in full on September 17.
The accompanying music video was directed by Dave Meyers—known for videos for Sabrina Carpenter, SZA, Ariana Grande, Harry Styles, and Blackpink—and filmed entirely on Apple's newly revealed iPhone 18 Pro for the brand's "Shot on iPhone" campaign.
The song was written during a hectic week, roughly two days after the Met Gala, with frequent collaborator Amy Allen; Rosé described a shift away from the sad songs that dominated her Rosie album toward something upbeat and playful.
She likened the track to the pop-rock songs featured in aughts-era Apple ads, citing Jet's "Are You Gonna Be My Girl" and CSS's "Music Is My Hot Hot Sex."
The "Shot on iPhone" campaign has previously featured Olivia Rodrigo ("Get Him Back!"), Lady Gaga ("Stupid Love"), and The Weeknd ("Dancing in the Flames").
Rosé confirmed she is working on her second album, currently untitled and expected sometime in 2027, saying she is still refining the sound and the era she wants to introduce next year.