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Apple Falls Before Ternus's First $54 Billion iPhone Test - Yahoo Finance
Technology and ScienceBy Khac Phu Nguyen9/8/20261 min read
Tomorrow's launch must turn premium hardware into evidence that Apple can close its AI gap.
✨ Key Highlights
- Apple shares fell about 1.2% to $316.31 on Tuesday, September 8, 2026, ahead of the company's first major product event under CEO John Ternus.
- Wednesday's launch is expected to feature a foldable iPhone, premium handset upgrades, and Apple's rebuilt Siri assistant.
- Recent financials show quarterly iPhone revenue rose 22% to $54.25 billion—nearly half of total sales—while Services contributed $30.74 billion and companywide gross margin reached 50.1%.
- Apple's $316.31 stock price sits 11.04% above its $284.87 GF Value estimate, leaving limited room for a disappointing event.
- Reuters cited a public forecast projecting more than $45 billion in foldable-iPhone revenue by the end of 2027, roughly 83% of Apple's latest quarterly iPhone sales across multiple quarters.
- Beyond reviving the upgrade cycle with a foldable device, Ternus faces the challenge of proving that Siri and on-device AI can add value to Apple's large installed base rather than simply raising prices.
This article first appeared on GuruFocus.
Apple (NASDAQ:AAPL), the consumer-technology and services giant, headed toward its first major product event under CEO John Ternus as shares fell approximat